Australian fashion brand Homebodii continues its accelerated expansion with a partnership with international retailer, Nordstrom. In an exciting move for the Gold Coast-based brand, Homebodii’s bridal robes, sleepwear and organic essentials will launch with the retailer online in time for Mother’s Day.

Homebodii founder Ingrid Bonnor says, “We are experiencing the most rapid growth since I launched Homebodii in 2011. To attract the attention of such a prestigious retailer is beyond my wildest dreams. With determination and perseverance, Homebodii went from our spare room to a small factory and now bigger factory with our own showroom and leading national and internationally stockists.”

Homebodii has already proved popular in the American fashion market. The brand often sits on the best seller lists of Anthropologie, Revolve Clothing, White Runway and the Iconic. In recent years, Homebodii’s products have featured at both New York Fashion Week and Coachella. Alongside international expansion, the brand continues to thrive in Australia. Less than one year since partnering with David Jones, Homebodii has been rolled out across 22 stores nationally. Homebodii was also the retail giant’s best selling sleepwear brand over the 2017 Christmas period.

Loved by women of all ages, shapes and sizes, Homebodii has built an enviable celebrity following from Taylor Swift and to Australian superstar and brand ambassador Sophie Monk.“Homebodii’s collection is designed to make women feel beautiful and this range is no exception. We are thrilled to be making our sleepwear, loungewear and bridal wear available to more women internationally,” says Ingrid. Celebrated for her local and international success, Ingrid received the 2017 Rising Star Honour in the Australian Women in Business Awards, and is currently featured in the Gold Coast Tourism campaign.

Readers also enjoyed this story about Fashion + Function.