Beinc. founder Hayley Birtles-Eades gave another inspiring presentation August 8 at Womens’ Network Australia‘s Brisbane West Brunch at Paddington Tavern. The focus of her memorable talk was the importance of being authentic and real when curating your business’ social media presence. Birtles-Eades believes even if you are not an expert, “no one does YOU as well as you”. This enthusiasm, dynamism and entrepreneurial spirit is what Women’s Network Australia is all about – connecting women who motivate each other to grow and succeed.