The Superwoman Myth, Can Contemporary Women Have It All Now? begins by raising a thoughtful question, “Can women have it all, family, work and everything in between?” If yes, then are women ‘superwomen’?

More importantly, what or who is a ‘superwoman’? In other words, this book discusses the role of contemporary women in today’s modern career world and its myriad of challenges, and in turn explores the nuanced role of millennial women and provides insights into how women juggle demands at home and at work; family and career management.

Using case studies from interviews with 200 women, the authors draw on data from women themselves to explore how they navigate their daily lives to achieve work-life balance. This book will motivate readers to reframe their roles at home and in the workplace and hopefully help them reclaim control in their career/family journeys. This book is also an essential guide to thought leadership for women in leadership positions or aspiring to be in leadership positions.

Finally, this book will demystify gender roles in the workplace and at home, enabling women of all ages and backgrounds to embark on their career with confidence. This book will motivate younger women who are embarking on their first career and looking to develop the inner leadership that helps them thrive in life.

“Why the Superwoman creed, to cook the proverbial perfect apricot chicken while raising perfectly adorable, well-adjusted children, while also poking a head through pot holes (or man holes) in the proverbial career glass ceiling, is still a ‘thing’ and a yoke around a woman’s neck … is somewhat of a mystery. But clearly it is. Both a yoke, and a modern day ‘thing’. As this timely book demonstrates, even super smart millennial women are bitten by the Superwoman bug.

And not just them, but the 200 or so women the authors have interviewed for this quirky and personal examination of work-life balance and wellbeing. Following a trail of evidence-based research, Loh, Johns and English attempt to answers that riddle shaped question by tackling it from a number of data rich angles. But ultimately, perhaps the strongest pathway to wellbeing is found in the numerous vignettes of ‘tools and tactics’ discussed by the authors, which demonstrate that solutions to women’s ‘life balance’ challenges are as diverse and varied as women themselves.”

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